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Anirudh Reddy of Zetwerk Manufacturing On How To Use Digital Transformation To Take Your Company To The Next Level

Press & Media

31 January 2024

Aspart of our series about “How To Use Digital Transformation To Take Your Company To The Next Level”, I had the pleasure of interviewing Anirudh Reddy.

Anirudh Reddy is the Director of Strategic Initiatives and North American business for Zetwerk, the leading global source for contract manufacturing. Before joining Zetwerk, he worked at Ather Energy as a Senior Manager and at Eaton as an Engineer. He graduated from the Indian Institute of Technology in Madras with a dual degree in Mechanical Engineering and Energy Technology.

Thank you so much for joining us in this interview series. Before we dive in, our readers would love to “get to know you” a bit better. Can you tell us a bit about your ‘backstory’ and how you got started?

I’m an engineer at heart and have always loved building things. I was part of the early team at Ather Energy, where we built an electric two-wheeler, taking the product from concept to market in a few years. At Zetwerk, I had the unique opportunity to be part of the team creating a platform that helps others build by making manufacturing seamless, thus helping bring thousands of products to market.


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